=SPACE Continues Rapid Expansion Becoming Largest Black Owned Sharespace In New Jersey

Premium sharespace =SPACE continues their commitment to providing access and resources to the Newark community with their multi-floor 6,000 sq. foot expansion at 89 Market St. in Newark. 

Creating a space with multicultural business owners in mind, =SPACE continues to provide opportunities and valuable industry connections to multicultural founders, women ventures, and LGBTQ+ enterprises. Partnering with RBH Group, one of the most impactful leaders of inclusive civic progression in Newark for the expansion, =SPACE will now offer a multimedia suite for content creators and event space across two floors. 

“As one of the largest Black/Brown owned shared-spaces in New Jersey, we dedicate ourselves to providing opportunities and resources to multicultural founders, women ventures, and LGBTQ+ enterprises. We love Newark and always step up to the challenge of ensuring our space is accessible to all individuals who enter our humble abode. With the city’s entrepreneurial community ever growing, =SPACE wants to open wider doors for new and long standing local techies, freelancers, creatives, and everyone in-between.” – Akosua Ayim Interim CEO, =SPACE

=SPACE is excited to continue to participate in the shaping of the Newark community, solidifying their commitment to becoming a beacon of greatness and source of support in the city of Newark.

If you are media interested in covering the expansion, please contact Tequilla White at tequilla@tequillawhitepr.com

About =SPACE

A premium sharespace created with multicultural business owners in mind, =SPACE provides resources for startups, coaching for tech companies and access to minority business owners. With a multimedia suite, monthly programming and access to a workspace specifically tailored to your cultural identity, =SPACE has become a pillar in the Newark community and a hub for innovative thought leaders. 

Newark Tech Week

Newark Tech Week provides an opportunity for all tech-based businesses in Newark to connect and introduce people to innovation in our city. Newark boasts a number of tech startups that produce ground-breaking ideas. Our mission is to showcase these amazing startups & businesses and celebrate Newark’s growth. We understand the power that each tech company in Newark has individually, and now we have a chance to make Newark our stage to show everyone what our tech community is made of. We are Newark, Silicon City.

Grab your Newark Tech Week Passes here:

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Ras In 60 — Podcast Debut

=SPACE & Little Engine Media are excited to announce the opening of our new, high-end podcast studio in coalition with our first recording partnership with no other than the Honorable Mayor Ras J. Baraka.

This is our latest addition in creating a space that caters to the needs of our members – content is king & now you can create your own with state of the art equipment and engineering.

Ras in 60 offers a new experience and viewpoint into the life of an impactful thought leader and political figure. This will not be your conventional political podcast. During each episode, prepare to be intrigued by new information you will hear straight from the Mayor himself. He will include segments on fitness, lifestyle, health, Newark’s progress in development and more.

In this episode of Ras in 60 you will be Meeting the Mayor. In this introductory episode Mayor Baraka will talk about his fitness routine, his favorite music artist, the VMAs coming to Newark, the Forbes Opportunity Zone Summit and much more.

Each show is expected to be about an hour long but please keep in mind since this is an introductory podcast the first episode is expected to be shorter than future shows.

Stay tuned for future episodes as they will involve a series of conversations between the Mayor of Newark and guests who are doing work to move Newark and/ or the culture forward.

Click play and listen to episode 1 of Ras in 60!

Get involved in every conversation by hashtagging #Rasin60

Ras in 60 is also available on Spotify

Don’t Deny The Importance of Graphic Design


It’s the first thing a customer sees—your design.

Packaging is all a part of the customer experience. Without the right design, you lose the attention of your audience. Everyone likes nice things, even if they don’t admit it. In the age of social media and visual storytelling, your design speaks to a potential customer before the product or service. From logos to websites, brochures, signage, even your business cards, all are a reflection of good branding through design.

It’s how brands stay competitive.

Businesses need good design to create gag-worthy marketing materials, down to the memes on social media. It’s all inclusive. Good design is now an essential part of business development on and offline.

So what is graphic design?

According to Design Hill, graphic design is the visual communication of a company which includes the process of developing typography, layering image with text, or animation in a specific way to convey a company’s unique and distinctive message. As a startup, entrepreneurs often bootstrap design elements, which sometimes works; however, if you want your brand to stand out and bring visibility to your products and/or services, a sizeable part of your budget should be reserved for design. You can Canva your way through business so much before you have to breakdown and hire a professional.

Unless you’re a designer, then…

Here are eight ways, according to Design Hill, graphic design creates influence:

  1. Sales boost
  2. Establish your company name
  3. Build goodwill in your industry
  4. Express your brand message
  5. Brand unity among staff
  6. Professionalism
  7. Persuasive power
  8. Content readability

Does your brand make the list? Click here to read more.


Why Rhetoric Is Important To Every Entrepreneur

People do not listen because most only speak about or state things like gossiping, negativity, complaints, excuses, exaggeration, and declaring their opinions as fact. However, if you have a message with depth that you want to spread, we have the tool for you and it comes in one four letter word — HAIL. HAIL stands for honesty, authenticity, integrity, and love.

          Honesty means simply being true to yourself and others. Authenticity represents being oneself. Integrity, in essence is, sticking to your word and not changing your mind. Love pushes one to speak in a manner that genuinely focuses on the wellbeing of others. If these four things are carried with your statements, people will listen to you more.

           Our voice is our tool box, and in our toolbox we have tools like, register.Your Register is changing the tone of your voice to express what you feeling when giving an information. For example, we tend to vote for the politician who speaks low, it shows firmness and power. We also have a tool known as repetitive, which is making everything sound like a question. This is not a great tool due to the fact that people become very confused and it makes a speaker sound unconfident. The next tool is prosody, a meta-language. An example of prosody would be speaking in one tone (monotonic), it makes whatever information you are relaying sound boring. Pitch is another tool. This tool is used by everyone, pitch is speaking in high and low tones. This is not to be confused with volume, which differentiates when someone speaks loudly or quietly. Speaking quietly makes people put more effort into paying attention to whatever you say.

All of this knowledge relates to you as a person and as a business owner. Learning about speech will influence people’s interest in what you have to offer and allows people to more about the business, company, or organization you are managing. Whether you are speaking to a client or an angel investor, you need to learn how to make others listen. It will come in handy wherever you go.

Watch this interesting TED Talk to learn more about rhetoric and how it can enable you to grab the attention of your audience: 

MAJOR NEWS: Newark is a finalist for Amazon HQ2!!

SEATTLE — Amazon said on Thursday that it had whittled the list of possible homes for its second headquarters to 20, including centers of technology like Boston and some surprise locations like Columbus, Ohio.

The full list of finalists leans toward locations in the Midwest and South and on the East Coast, and away from the tech-saturated hubs of the West Coast. It includes:


Austin, Tex.



Columbus, Ohio




Los Angeles


Montgomery County, Md.



New York

Northern Virginia



Raleigh, N.C.


Washington, D.C.

Read more about it here

    Fall Makeup


    While bright colored makeup is worn during the Summer and Spring, this is the time to tone it down. For eyeshadow you could never go wrong with a smokey eye or different shades or brown.

    The latest trend is orange eyeshadow with a nude lipgloss or a clear gloss. Some people even get matching orange lipstick for a bolder look. On a regular Fall day you’ll see most females wearing darker lipstick shades. Mainly colors like Burgundy, Brown and Red.  


The biggest pain point with managing finances for most people tends to be sticking to your budget. You may notice that some months you have no clue where your money went. In other cases, you constantly have more month than money. A huge part of the problem is the lack of control that you have over your money. In these cases your money is running you, not the other way around. Budgeting doesn’t have to be difficult and if it is for you, then the 50-20-30 rule to budgeting is for you. It requires three steps.

  • 50% for fixed expenses.
  • 20% for financial goals.
  • 30% for flexible spending.

For more information, click here


Many of us weren’t fortunate to go to school for free. According to Student loan Hero, the average Class of 2016 graduate has $37,172 in student loan debt. As the years progress, the number continues to increase. Here are some smart moves for anyone with student debt.)

  1. Get Organize.
  2. Know your options.
  3. Beware of loan forgiveness scams.
  4. Do not jump at the lowest payment.
  5. Talk to your lenders.

For more information, click here

Tips On Being Successful From Legendary Designer April Walker of Walker Wear

Our great  =SPACE Ambassador & Social Media Star, Chris Miss (Christina Bright), hosted a podcast with the founder of Walker Wear, April Walker. April Walker’s designs have been worn on infamous celebs such as Tupac and Biggie Smalls. She had some insightful words about success and we decided to take note of the words that most inspired us. We hope you enjoy our take on what she had to say, if you want to listen in on the podcast, click the link below!

Do you ever lose focus of your dream because of a failure?

Failure is something everybody will go through in life. Don’t be ashamed of your failures, own it. As long as you learn from it it’s no longer a failure. Don’t let the obstacles in life stop you from doing your best. There is no way around failures, so deal with it head on. A lot of the successful people today has gone through failures of their own to get where they are today. You can’t let your failures define you nor let people define them for you. 

Being confident is one step closer to being successful.  

In order for people to take you seriously you have to carry yourself with confidents more so if you’re a woman. Confidents can be as simple as having a strong handshake. Having a strong handshake will make people take you more seriously. Looking someone in the eyes and being able to speak even when its uncomfortable are signs of having confidents. Confidents is the key to getting what you want in life. 

To learn more about the conversation, listen in here: