Are you ready to start a podcast? There a few things you need to think about before making any moves:
The potential of podcasting
More than 39 million or 15 percent of Americans had listened to a podcast in 2014, up from 12 percent in 2013, according to Edison Research.
The realities of podcast production
Podcasting on the surface seems pretty straightforward. Record audio, upload it to iTunes and you’re on your way. However, the reality of producing a podcast is that there are more steps than people realize.
As Chris Cerrone, co-host of The Cerrone Show, explains, “People totally underestimate the time it takes to do a consistent podcast. I didn’t have a detailed plan going into my launch for things like editing and promoting the episodes, and having that foresight would have made my life a whole lot easier.”
Bring something new to the market
The reason shows like Serial capture the imagination is that they are new and innovative. So when figuring out what your podcast could cover, you want to ensure that you’re not just knocking off what’s already out there.
If you would like to read more about the pros and cons of developing a podcast, read more of this article. If you believe you are ready to start your podcast, feel free to read this article to gather the tools you need to make it successful. If you are looking for a venue space for your podcast, =SPACE does host live podcasts.